Description

“Varazza — La Spiaggia Preferita” — Filippo Romoli, 1929

Filippo Romoli’s sun-drenched poster for Varazze, “the preferred beach” of the Ligurian coast, celebrates the Italian seaside at its most carefree. Umbrellas, golden sand and sparkling Mediterranean water are rendered in his crisp, joyful style.

The Riviera di Ponente resorts west of Genoa were the beloved holiday escapes of Piedmont and Lombardy — and Romoli, working for the Italian tourist board, made them irresistible. A glorious evocation of the Italian summer for any room.

Digitally restored by an artist (wear removed, colours refreshed, vintage character retained). Copyright: Personal use only — no resale or redistribution.

Download includes 5 high-resolution JPEG files: 4×5 (up to 40×50cm) · 3×4 (up to 18×24″) · 2×3 (up to 24×36″) · International (A5–A1, 50×70cm) · 11×14″

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