Description

Vintage Italian Vermouth Poster | Brindisi Storico | Armando Testa | Digitally Restored

The brindisi — the Italian toast — is one of the great social rituals of Mediterranean life, and the Turin vermouth house that invented the drink in 1786 has always been at its centre. In this poster, created by Armando Testa before 1959, the historic toast becomes a graphic event: bold, joyful, and designed with the economy of means that marks Testa at his finest. A raised glass, the right colour, the right weight of type — and an image that has lost none of its vitality after more than half a century.

The Art of the Aperitivo Moment

Testa understood the social meaning of the aperitivo as few designers have. His vermouth posters do not merely advertise a product — they celebrate a way of life, a ritual of friendship and pleasure deeply embedded in the culture of northern Italy, and Turin in particular. The Brindisi Storico poster distils this understanding into a single celebratory image, one that feels equally at home in a private dining room, a wine bar, or a design lover’s study.

Armando Testa — a Creative Partnership for the Ages

The creative relationship between Armando Testa and Turin’s great vermouth house was one of the most fruitful in the history of Italian advertising. Over more than two decades, Testa created a series of posters that are now recognised as landmarks of mid-century graphic design. Each one was a fresh solution to the same challenge: how to make a heritage brand feel alive, contemporary, and irresistible.

A Digitally Restored Classic

Carefully restored from an original vintage source, this poster is presented in its full original colour and clarity, ready to print and display. An ideal piece for lovers of Italian culture, graphic design history, and the decorative arts of the mid-twentieth century.

The poster has been carefully digitally restored by an artist to remove any major signs of wear and tear and to refresh the original colours, retaining the vintage character of the poster.

COPYRIGHT:
For personal use only.
You should not physically resell or digitally redistribute the artworks as originals nor as modified.

WHAT YOU WILL GET

You will receive a download link to enable you to download the high resolution files with different ratios. They are in JPEG format. Your link will expire in 14 days and you will be able to download the files 3 times.

Please contact us if you encounter any difficulties with this.

A 4×5 ratio file for printing 4″x5″, 8″x10″, 16″x20″, 40x50cm.
A 3×4 ratio file for printing 6″x8″, 9″x12″, 12″x16″, 18″x24″.
A 2×3 ratio file for printing 4″x6″, 6″x9″, 8″x12″, 10″x15″, 12″x18″, 16″x24″, 20″x30″, 24″x36″.
An international paper size file for printing 5″x7″, A5, A4, A3, A2, A1, 50x70cm.
A file for printing 11″x14″.